A chatbot ruined me
Legal aspects of conversational business
Imagine this scenario: The holder uses a chatbot and hired a service provider in which a programmer, who does a development, chose a Low Code platform that he connected to some instant messaging channels. In addition, he used third-party providers for AI, storage, translation, etc. It is also common for a live agent to deal with the most complex queries of final users, whose rights are covered by a territorial regulatory framework: What can go wrong?


Imagine your customer is interacting with your chatbot, and suddenly writes an unexpected message “My partner wants to kill me, I need help…” Should you help? Call the police?
This was the first question José made to Salvador, his digital lawyer, in March 2022.
… “…and if the number is from Mexico, exactly which Mexican police should you call from Spain?”
After the second question, they both had it clear: a book had to be written joining the business knowledge of the former, the WOZTELL CEO, one the first distributors of WhatsApp Cloud API since 2019, and of the latter, as ECIJA partner and one of the most recognized “digital lawyers” in Spain.
The Conversational Business Chair of the Universitat de València issues an online free certificate, which demonstrates the recipient’s interest in learning the risks and best practices of implementing conversational solutions.
Contents
What can you find in this book?

The legal diligence of each of the key players in the use of conversational technology is the way in which they must comply with current law. Either extra-contractually or contractually, depending on each legal case.

1.- The chatbot's market. The conversational "change" that is coming
1.1 What is a Chatbot?
1.2 Business stakeholders
1.3 Practical applications and sectors of use
1.4 Approach to success stories

2.- An approach to applicable legislation in the EU
2.1 What is there
2.2 What is coming

3.- Liability issues
3.1 Obligations regarding information and transparency for users
3.2 Effects of advertising and promotion through a Chatbot
3.3 Liability for contents and third party actions
3.4 Faulty operation and information
3.5 Approach to eCommerce
3.6 Artificial Intelligence and Chatbots
3.7 Issues about cybersecurity
3.8 Consumers’ rights

4.- The impact of privacy and data protection
4.1 Privacy risks
4.2 Chatbots and user identification
4.3 Large-scale data processing
4.4 The storage of information handled by the Chatbot
4.5 Audit and evidences

5.- Protection of the chatbot as an intangible asset
5.1 Trademarks and patents
5.2 Software protection
5.3 Copyright and Artificial Intelligence

6.- BONUS TRACK: Stakeholders checklist
10 aspects to take into account depending on which stakeholder you are

7. - Conclusions and perspectives for the future
Launch plan:
Adaptation to the legislation of new countries
December 2022
1Q2023
2Q2023
3Q2023
Chile and Colombia
Reserve your book now, and receive your invitation to the 2022 ConversationalDays in Madrid, Mexico City, HongKong, Jakarta, Singapore and Almaty, and to the presentations and seminars planned in 2023. You will also receive our monthly update on “Legal Aspects of Conversational Business”.

MARÍA GONZALEZ MORENO
ECIJA
PARTNER

TERESA PEREYRA CARAMÉ
ECIJA
PARTNER

JAVIER DE MIGUEL
ECIJA
MANAGER

BURTON CHAU
SANUKER
CEO

ROY HUI
SANUKER
CTO

LUÍS MARTÍN
WOZTELL
CONVERSATIONAL IA I+D

CRISTINA MARTÍNEZ GARAY
ECIJA
MANAGER

MARTA GRANELL HERVÁS
ECIJA
PARTNER

MARTA CARBONELL LOZANO
ECIJA
PARTNER

JAVIER CARRASCAL DE LA PISA
ECIJA
PARTNER

MARTA MUÑOZ-VIDAL
ECIJA
PARTNER

FERNANDO VILLAGOMEZ BUSTILLO
ECIJA
PARTNER

ALBERTO CASAS
ECIJA
PARTNER

JULIA PORTERO GONZALEZ
ECIJA
PARTNER

JOSE MANUEL MIRALLES
ECIJA
PARTNER

EVA BRICEÑO
ECIJA
PARTNER

VICTORIA DAGA
ECIJA
PARTNER

LUCIA GUÍO
ECIJA
PARTNER

TAMARA VICENTE
ECIJA
PARTNER

ELISABETH VIÑES
ECIJA
PARTNER

NATALIA ANTUNEZ
ECIJA
PARTNER

ELENA PEÑA
ECIJA
PARTNER

NELIA ALVAREZ GARCÍA
ECIJA
PARTNER
IRIS PAREDES
ECIJA
PARTNER